Welcome to Mars

Around the same time, Percival Lowell (a rich Bostonian) was building what was then the world's premier observatory (Lowell Observatory) in Flagstaff, Arizona, to search for life on Mars.

Lowell claimed to have seen all kinds of fantastic things on Mars including ornate canal systems that no one else could see. He also documented the fact that Mars' surface appeared to change colors (light to dark) which he attributed to the passing of seasons and the seasonal cycles of plants on Mars.

http://www.ruf.rice.edu/~pomeran/psych101perceptionlecture2002.htm

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